Whew! As the convention seasons ends, I look back at all the inspiration, motivation and training that has been delivered to so many agents from so many companies this year. The good news is that thousands of agents and brokers have invested in themselves and their companies by attending these events.
Attending a convention or seminar is an important first step in having a banner year. But, now comes the hard part -- putting into action what you learned. I begin many of my seminars by asking “What is the value of increased knowledge if your actions and behaviors are not altered as a result of that knowledge?”
What I am really asking is what are you going to do now? What are you going to do with the new insights, ideas and technologies you learned about? I just returned home from Austin, Texas where I was both a motivator and was lucky enough to be motivated. As I empty my “trick or treat” bag full of disposable flashlights, calculators from mortgage companies, and pens, it is easy to forget the real value of the conference and events I participated in. Do you feel the same way? You attended, heard a lot of cool things, got a bag full of goodies…and now you’re home trying to sort through it all—and many times getting distracted by non-essential things. Now is the time to stop being distracted by things that don’t move us closer to our goals. Take a minute and look back at your notes and decide today that you are going to do something different, something new!
Is it to build a business plan for 2010? Start a social media strategy? Start prospecting or hire a new assistant? Whatever inspired you at the last conference, training class or webinar, I challenge you to take action and do it! Block 30 minutes out of your day and dedicate that time to work on your new goal.
If you will do this, I promise you will feel more productive, happy and a lot more successful, and most of all you will understand the real value of knowledge applied.
by Verl Workman, Pinnacle Quest Consulting
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