In the depths of an historic real estate downturn, top agents are using branded online property analysis solutions to capture real estate investors as clients and drive deals. http://www.prweb.com/releases/2100/01/prweb4683074.htm
San Francisco, CA (PRWEB) October 27, 2010
According to an ongoing survey conducted by eRealInvestor, Inc., 29% of today’s property buyers characterize themselves as investors, and 66% of property buyers state they are seeking properties that are available at a significant discount to appraised value, or will generate cash flow as a rental.
To address this emerging “investment-minded buyer” segment, top real estate agents have found a solution in eRealInvestor's Property Hub, a personalized online platform for their prospects and clients to search and analyze investment properties. For example, Sammy Hastings in California’s Bay Area, has invited his entire client list into the system to find and analyze deals. Hastings said, "Giving my clients the most current and innovative tools is my number one focus. When I first saw this product it was a ‘no-brainer’ for me. I want my clients to see me as a resource and someone that is ‘cutting-edge.’" Hastings’ site, www.bayareaforeclosurebus.com, now has dozens of people actively finding the best deals and performing analysis on the Investor tab.
Continue reading "Want to Engage Investment-Minded Buyers?" »
For the past several months I have been shouting from the roof tops that Kodak has a great digital video camera. I use the Zi8 for real estate, to shoot soccer games and videos of the kids and for my speaking business. It really is easy and the video is terrific.
Kodak just put the camera on sale for the month of October, and you can save $50.00 on the price of the camera. If you are looking for a great video camera for yourself, or a great gift for your top agents or even Christmas, jump on this deal.
Just go to www.Kodak.com/go/REdeal. Kodak also has some great discounts on digital frames, printers and scanners--so don't miss these savings*!
Keep cranking and check out this deal. I would love to see your first personal promo video shot with your Zi8.
* offer valid in USA only
While digging around Zillow and Trulia recently I discovered some little known tools that are wildly under-rated. I felt like I found a hidden treasure of tools, widgets and gadgets buried on these sites. Granted, I'm a bit of a data geek, but in this crazy market that should be a focus for anyone, whether you like it or not.
As much as I like the bigger opportunities of those two sites with their ability to answer questions and become a local expert, to buying cheap ad space with wide exposure, what I really love is their statistical information that you can easily embed in your websites and blogs.
Continue reading "The Hidden Treasures Inside Zillow and Trulia " »
Is a non-binding, online offer process the way of the future of real estate negotiations? N-Play think so, but we're not convinced yet.
We were recently turned on to a new product called N-Play and wanted to throw it out there for comments. The product is brand new and should just be coming out of beta this month (if they run on schedule.) We have not been able to identify any pricing, but they were giving the product away during the beta testing to brokers with an agent count over 100.
Here's what Mike Bloomfield, founder and CEO of N-Play had to say about it in a recently:
"Real estate remains the only major purchase that is not negotiated in advance of a legally binding written offer. This approach, especially in today’s market, creates an environment ripe for buyer reluctance to commit to making offers and failed deals based on seller anxiety and unfulfilled expectation levels. The result is a lost opportunity. N-Play solves this problem by enabling buyers to anonymously place non-binding, comprehensive and secure offers on property listings, without limitations. In this regard all the barriers that stand between buyers and sellers are eliminated yet keeps the real estate agent involved at every step in the process."
Built on the premise that buyers are "reluctant" to make offers, this tool is being touted as an alternative to auctions -- yes, even though it is non-binding. I'm sure there is some seller premise too but I'm not sure what it would be except that perhaps they don't feel involved. As the listing agent or buyer's agent you can monitor the non-binding, anonymous bids, and of course, both the buyer and seller can see all offers and terms as well.
Continue reading "N-Play - The Next Evolution in Negotiations?" »
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While tweaking our blog today I found a cool new tool I just had to share. Now, first I have to admit that I am a Widget freak. If you don't know what they are well, look to your left. All of the items on the left of this page are Widgets. They are short pieces of pre-written code that you can paste into your blog or website that do something interactive -- all you need is the ability to edit HTML code on your site. You copy it from the Widget provider, and paste it in an appropriate place on your blog or website.
Whether your Widget's (aka Gadgets) flash your favorite quotes, or remind your readers of upcoming events, or simply scroll through your photo collection, these little gems create interactivity and interest on your website. Just don't go crazy with them lest it look like the Las Vegas strip.
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